When I was thinking about starting a coaching career, I decided to just try coaching without any “formal” training under my belt whatsoever.
I wascompletely upfront with my first 3 non-paying clients.
I said, “Look, I am not a coach. I’m looking to become a coach, and I really want to test out and see if it’s something I like, if it’s anything I’m good at. I would love to offer you a trial one-month session to help you move forward with picking a business idea for yourself and starting a business.”
The idea of launching before I was ready, as daunting as it was, was actually the best thing I could have done, because I was able to really decide that I love coaching.
After I got off the phone with these ladies, I was energized. I was excited. I would run to call my husband and say, “Oh, my God. That was the best thing ever. We achieved so much. They’re going to go and do this. It’s great.”
Taking action and soft launching before I felt ready, as scary as it was, helped me to validate:
- the fact that I had some natural capacity to coach (strengths)
- my love of helping people in this way (value)
- my excitement and energy actually doing the work (passion)
I’d found my zone of genius (step 3) of the Start The Right Business Formula.
But even more importantly: these women got results.
They felt like they were moving forward and they were getting breakthroughs and clarity on what business idea to start.
With this “soft” launch under my belt I felt more confident investing in studying with the worlds best coaches and mentors to really up my game.
Now I want you to have level of clarity by having the courage to take action.
You’ve got to really see if this idea you have in mind aligns with what it’s going to feel like to provide this product or service.
Now, obviously, in my example, I was talking about a service where I just was coaching women on the phone.
Other services could involving offering free or low price services to:
- build a website
- provide graphic design services
Whatever that might be, just give it a go.
If you’re looking to start a product, then that’s a little bit different.
You can look at a prototype and get a feedback, maybe get a focus group together where you get people to trial this product and giving you honest feedback.
There are many, many different ways that you can trial out your product or service.
It’s really about getting creative and specific for your industry to getting that necessary feedback that you need so that you can go back and tweak, test, and refine and move forward from there.
Because this is the thing, once you’ve done these six steps, you can then move forward, rinse and repeat with a different business idea or rinse and repeat for a different product or service, or rinse and repeat for a different target audience.
In case you need to access the previous trainings you can do so by clicking the various steps below:
- Step 1: Mindset Mastery
- Step 2: Your Dream Life
- Step 3: Your Zone of Genius
- Step 4: Your Business Blueprint
- Step 5: Testing and Refining
- Step 6: Launching
For the 6th and final point, you’ve got to take action. You’ve got to try things out. You’ve got to put yourself out there.
The only way you’re going to launch is if you take the action to do it. You don’t have to charge. Maybe you even do it for a lower fee. It doesn’t matter. The most important thing is that you go out there. So that’s the launching piece.
You’ll need to go back and revisit your mindset mastery as you go through this phase.
Remember, you want to keep that growth mindset. Challenges are going to come up. Obstacles will appear. These are all lessons and part of the journey to moving forward. To make it stick, you’ve got to make the commitment to do what it takes no matter what to make this business idea of yours a success.
Be dogmatic. Be consistent. Be so clear on what it is that you desire and going for it. But be fluid in your approach and the way that you’re going to get there.
At the end of the day, the end goal is to start a meaningful business that you love, that plays to your strengths, brings you joy, brings you excitement, and also brings you a level of wealth where you’re able to live a full life and have the lifestyle that you desire. Remember, that is your end goal, and the means to getting there is going to appear by following these six steps.
I want to hear from you.
- What business idea lights you up at the moment?
- What product or service are you thinking about testing in the market? Leave a comment below and let me know.
Leave a comment below.
It has been such a pleasure to talk you through these six steps. If you have any questions at all, then just leave a comment over at the blog.
I hope you have had fun exploring these 6 steps. It’s your time to shine and put yourself out there.
You’ve got this!
P.S. If you need support to bring this all together then you can apply for your complimentary strategy session. Together we can work on your next step to figuring out what business you should start.You can apply by clicking HERE.